Nintendo has updated its guidelines for content creators, reinforcing their right to “object” to any content they deem “inappropriate.”
Nintendo's “game content guidelines for online image and video sharing platforms” were updated today (September 2). While the company says it is “moved every day” by the loyalty and passion of its fan base, it nonetheless reminds all content creators that they must abide by the “basic rules” and “reserves the right to object to any content that [it] believe[s] is illegal, infringing, inappropriate, or does not comply with these guidelines.”
“We reserve the right to no longer permit use of Nintendo game content in the event of such violations,” the terms and guidelines say.
In a Questions and Answers This explains exactly what can be considered unacceptable, the company explains:
“We reserve the right to remove any content we deem to be illegal, infringing, inappropriate, or otherwise non-compliant with our guidelines. In some cases, Nintendo may remove videos on behalf of our third-party partners.”
These terms prohibiting players from posting any Nintendo game that includes “graphic, explicit, harmful or otherwise offensive content, including statements or actions that may be deemed offensive, insulting, obscene or otherwise disturbing to others.”
Content creators also can't simply upload or livestream unedited gameplay footage of any Nintendo game without adding their own “creative or editorial input.”
Interestingly, the Japanese terms seem even stronger, with some Departures Nintendo says it will take action against posts that use its content to “violate public order and morality.” It is thought this may have been introduced after a popular Japanese content creator used Nintendo’s shooter to warn viewers. “How to graduate from virginity”.
In early July, Nintendo responded to concerns about inappropriate use of its online characters, saying it would take “appropriate action” against anything that might make some players “feel uncomfortable.”